500 Startups- Week 2
Wow! My batch-mate Guy summed up week 2 of our 500 Startups accelerator program perfectly in this video. Catch the back of my head throughout the video 🙂 Good luck today, … Continue Reading 500 Startups- Week 2
Procrastination project:
Where Kollecto’s most active users live 🙂Â
New York Tech Meetup Demo
Here’s a video of my demo at New York Tech Meetup this week. The one rule for the meetup- ‘you can’t talk about business model’- really took me out of … Continue Reading New York Tech Meetup Demo
Orbital Boot Camp- My Lessons Learned Talk
I’m pretty late posting this. Here’s a recording of my first time talking publicly about Kollecto (9.8.14) – discussing the things I learned during Orbital Boot Camp.
Codeless product sprints  (sprint #4)
Link to Sprint #1  |  Link to Sprint #2 |  Link to Sprint #3 This week we added something called ‘Kollecto Value Scores’ to each piece of artwork we show … Continue Reading Codeless product sprints  (sprint #4)
Codeless product sprints  (sprint #3)
Link to Sprint #1 |  Link to Sprint #2 New features: Customized user pages/ Dynamic surveys ‘Liked because’ feature Context: I am officially a Survey Gizmo believer. After struggling with a … Continue Reading Codeless product sprints  (sprint #3)
Codeless product sprints  (sprint #2)
Context: Link to Sprint #1 New features: Dynamic email content More info option 1) Dynamic email content: Context: For my last sprint, everyone saw art in all categories (regardless of what … Continue Reading Codeless product sprints  (sprint #2)
Codeless product sprints (sprint #1)
This month was pretty scary. I made a big change to Kollecto to make it scalable for the hundreds of active users we now have. In a lot of ways … Continue Reading Codeless product sprintsÂ
(sprint #1)
Kollecto Iteration Log
I’ve honestly lost track of all the ways we’ve iterated on the Kollecto UX. It’s been an awesome journey that feels a lot like putting together a difficult puzzle. . … Continue Reading Kollecto Iteration Log
Building without an Ounce of Code – Part 2
It’s been 6 months since I launched Kollecto. And we still haven’t written any code (see part 1 of this post). Instead, we’ve built our MVP by stringing together off-the-shelf technology. As a non-technical founder, … Continue Reading Building without an Ounce of Code – Part 2
Then we built something cooler
Imagine this….It’s Monday. You want some art for your new apartment, but you’re overwhelmed by the options. So you sign up for Kollecto & answer a few questions about your … Continue Reading Then we built something cooler
A Hunt for more Art Advisors
Talk about a speedy trail! Last week we opened applications for Art Advisors. Over the course of 1 week, we received almost 70 applications…shit! Emily (Kollecto’s Chief Art Advisor) & I … Continue Reading A Hunt for more Art Advisors
Ready, Aim, Scale!
I’ve worked in marketing departments at several great tech companies, so I’ve seen this first-hand… People in tech are always talking about scaling & growth. It’s kind of like we’re … Continue Reading Ready, Aim, Scale!
Building Without an Ounce of Code
I’ve been working on Kollecto for 11 weeks. During these 11 weeks, I probably edited 1-2 lines of HTML, but in general, I built Kollecto without an ounce of code. … Continue Reading Building Without an Ounce of Code
I love it when I’m wrong: Kollecto for Art Sellers
What I’ve built thus far is pretty cool…A network of people motivated to buy their first or second piece of art. Each has told me about the kind of art … Continue Reading I love it when I’m wrong: Kollecto for Art Sellers
Identifying the Friction
One of the most rewarding experiences of building @Kollecto is identifying  & relieving friction. This past month was full of friction!  I was getting lots of signups on artkollecto.com … Continue Reading Identifying the Friction